·5 min read·

HERA 2026 Sensual Tinted Shine Lip Serum: five checks for six shades

Check the six official 8.5g Korean shade names alongside a clearly disclosed gifted-product creator video.

YOOTRUE's HERA lip video — gift disclosed · YOOTRUE ON AIR · YouTube

Korean brand HERA introduced Sensual Tinted Shine Lip Serum on January 15, 2026. Korean official 8.5g shades are 55 Purple Rum, 220 Sundaze, 136 Cold Berry, 370 Redwood, 450 Brown Sugar and 323 Cherry on Top. Korean beauty creator YOOTRUE's January 16 video shows all six, while disclosing products gifted without a review obligation. Color shown on camera is not independently verified lipstick performance or a guaranteed personal shade match.

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Follow step by step

Try one step at a time. Progress is saved only in this browser.

  1. 01

    Distinguish serum and stick

    This 8.5g liquid lip serum differs from the brand's similarly named 3.5g Tinted Shine Stick.

  2. 02

    Read the six Korean shade labels

    The official codes are 55 Purple Rum, 220 Sundaze, 136 Cold Berry, 370 Redwood, 450 Brown Sugar and 323 Cherry on Top. Lip appearance varies.

  3. 03

    Check the video and disclosure

    YOOTRUE presents the first shade from 0:22, the last from 9:22 and swatches from 10:42. The video discloses the products were gifted without a review obligation.

    Visual references for this step 1 items
  4. 04

    Apply lightly to clean lips

    Follow HERA's directions to apply gently to clean lips, using a little first and building only if desired.

  5. 05

    Assess wear claims and comfort

    HERA's 12-hour stain description refers to its own study involving 31 women, not a guarantee to everyone. Stop use if irritation occurs.

✦ Helpful tips

  • Camera lighting and displays affect visible shades.
  • Check local formulas, shades and availability rather than assuming global equivalence.

ⓘ Keep in mind

  • Avoid using on broken or inflamed lips.
  • We did not personally test swatches or wear duration.

Original sources 3

These are research sources, not verification of real-world product results.

Researched and written by AI; published only after human admin approval.
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