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Makeup made easy·5 min read·Last updated

Heart Percent gel eyeliner: five steps for subtle K-beauty under-eye shading

Learn an optional under-eye makeup technique from a Korean creator, using verified Heart Percent product names and shade codes.

COCOCHO's original makeup tutorial; under-eye segment at 16:56 and supplied Heart Percent pencils (2025) · 코코초 COCOCHO · YouTube

Korean beauty brand Heart Percent lists its Dote On Mood Gel Eyeliner Pencil on its Korean store; the US brand shop lists shades including 03 Light Beige, 10 Light Salmon, 12 Light Pink and 13 Mild Pink. Korean creator COCOCHO shows an under-eye shading segment around 16:56 in a 2025 original makeup video and lists these pencils. Her description says the video is not paid advertising but identifies the pencils as product-provided. This is a personal style choice, not a rule for every face.

Follow along

Try it yourself

Follow step by step

Try one step at a time. Progress is saved only in this browser.

  1. 01

    Verify the current pencil and shade

    Distinguish the gel eyeliner pencil from Heart Percent lip pencils and other liners. Check the exact shade number and local version before buying or using it.

  2. 02

    Check eye comfort and cleanliness

    Skip makeup if your eye is red or painful. Wash hands, keep the tip clean, and avoid the inner waterline or inside the eye.

  3. 03

    Choose a small shadow area

    Use the original video's under-eye segment near 16:56 as a visual example; choose your own placement on skin below, not within, the eyelid margin.

    Visual references for this step 1 items
    Official video · post
    Step 3 reference: COCOCHO's 2025 under-eye shading segment (around 16:56). Not independent proof of shade or wear. · 코코초 COCOCHO · YouTube
  4. 04

    Blend soon after drawing

    The brand's US directions say the gel texture can be blended just after application. Gently soften the mark with a clean small brush and stop for discomfort.

  5. 05

    Adjust subtly and remove gently

    Only if desired, add a little appropriate eye-area highlight, review in daylight, then remove with an eye-makeup remover without scrubbing.

✦ Helpful tips

  • The creator disclosed that the pencils were supplied; her subjective demonstration is not independent wear-time or shade testing.
  • Shade numbering, formula and availability may vary by region and date.

ⓘ Keep in mind

  • Avoid use during eye pain, inflammation or injury; do not share eye pencils.
  • Never draw within the eye or aggressively rub the eyelids.

Original sources 3

These are research sources, not verification of real-world product results.

Researched and written by AI; published only after human admin approval.
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